On Monday, Meta's options trading volume reached approximately 4.5 times its 30-day average, with nearly $3.9 billion in total premium exchanged, according to Cboe LiveVol and SpotGamma data. The trading activity was predominantly bullish, with more than twice as many call options purchased compared to puts, and seven of the top ten trades being bullish or neutral.
Meta's stock price increased by 12%, nearing its all-time high from August 2025, and has risen 21% since the introduction of its Muse AI personal assistant, which has quickly gained popularity with 730,000 downloads shortly after its launch on September 8. The most actively traded options were zero-day-to-expiry contracts with strikes between 720 and 745, indicating a strong bullish sentiment.
However, there was also significant hedging activity, with a notable trader taking a $20 million short position on a call spread that profits if Meta's stock falls below $740. This combination of bullish sentiment and strategic hedging reflects the market's excitement around Meta's AI developments and their potential impact on the company's future performance