Ticker: SYF

Synchrony Financial

Finance Financials Financial - Credit Services
Price 75.44
Reco Hold Potential 60 Risk 70 Updated 2026-09-10

Forecast impact

neutral
Target +16.4% target fill 85.9%
Reaction D5 -2.91% · D10 -0.68%
Impact Potential 0 · Risk 0 valid until 2026-09-24

Track in portfolio

Price chart

AI recommendation Analyst forecast Calendar event Positive signal Negative signal Neutral / update Hold / informational B My buy S My sell
Description

Company and Business Model

Synchrony Financial is a consumer financial services company that specializes in providing private label credit cards, promotional financing, and installment loans. Its core products include credit solutions for various retail partners across sectors such as automotive, healthcare, and home improvement. Major business segments consist of retail card, payment solutions, and consumer financing. The primary revenue sources are interest income from loans and fees from retail partners.

Investment Profile

The investment profile of Synchrony Financial is more aligned with balanced investors, given its moderate growth potential and dividend yield. The stock offers a combination of capital appreciation and income through dividends, appealing to those seeking stability. The investment horizon is suitable for medium-term strategies, while liquidity is moderate, making it accessible for a range of investors. Experience level is recommended for basic investors.

Fundamental metrics (experimental) Updated: 2026-09-08
EPS (TTM) — earnings per share for the last 12 months, $
9.86
Revenue QoQ — quarter-over-quarter revenue growth
0.6%
EPS surprise
21.0%
20d volatility
1.5%
Dividend yield
1.6%
last ex-date
2026-08-05
AI recommendation changes
Date Before After Reason
2026-09-10 Buy Hold Weak momentum and high risk limit upside potential.
2026-09-05 Hold Buy Strong EPS growth and positive momentum signals.
2026-08-23 Sell Hold Mixed performance; fundamentals show some weakness.
Analyst forecasts
Date Analyst Action Target Price Then
2026-08-25 Wolfe Research Target Raised 85 → 90 80.02
2026-08-03 UBS Target Raised 84 → 87 77.56
2026-07-22 Deutsche Bank Target Raised 101 → 104 71.88
News Page 1 of 1
Amazon Synchrony Financial Walmart

Synchrony Financial Partners with OpenAI to Enable In-Chat Purchases Using Store Cards

Synchrony Financial is partnering with OpenAI to enable direct purchases within ChatGPT using store cards, marking a significant step towards integrating financing and payments into AI-driven shopping experiences. This initiative could reshape online commerce by streamlining transactions directly within chat interfaces.
Capital One SLM Corp Bread Financial Synchrony Financial

Synchrony Financial Raises 12-Month CD Rate to 4% Amidst Steady Federal Reserve Rates

Investors now have more opportunities to secure 4% yields on certificates of deposit as several banks raise their rates, despite the Federal Reserve maintaining its current interest rate levels. This trend indicates a potential shift in the banking sector's approach to deposit competition and loan funding costs.
Happen Bank Citi Bread Financial Synchrony Financial Popular Inc. Bank of America

Where to Find Competitive CD Yields Amid Uncertain Fed Rate Policy

As the Federal Reserve's rate policy remains uncertain, investors can still find attractive yields on certificates of deposit (CDs), with some banks offering rates above 4%. This situation highlights the shifting dynamics in the banking sector as they adjust rates amid inflation concerns and potential rate hikes.