Ticker: MAT

Mattel

Telecom Consumer Discretionary Leisure
Price 16.41
Reco Hold Potential 69 Risk 66 Updated 2026-10-24

Forecast impact

positive
Target +21.9% target fill 82.0%
Reaction D5 +4.96% · D10 +3.32% fresh confirmed · market trust
Impact Potential +6 · Risk -3 valid until 2026-11-11

Track in portfolio

Price chart

AI recommendation Analyst forecast Calendar event Positive signal Negative signal Neutral / update Hold / informational B My buy S My sell
Description

Company and Business Model

Mattel, Inc. is a global toy company known for its iconic brands, including Barbie, Hot Wheels, and Fisher-Price. The company designs, manufactures, and markets a wide range of toys and games, primarily targeting children and families. Major business segments include North America, International, and Entertainment, with revenue sources stemming from product sales, licensing agreements, and media content. The company has faced significant revenue declines recently, impacting its overall financial performance.

Investment Profile

The investment profile of Mattel suggests it may be more suitable for value investors, given its current stock performance and historical challenges. The lack of dividends and recent revenue decline indicate a cautious approach for those seeking immediate returns. The stock may appeal to investors with a medium to long-term horizon, looking for potential recovery. However, the elevated risk factors suggest that only those with advanced experience should consider this investment.

Fundamental metrics (experimental) Updated: 2026-10-25
EPS (TTM) — earnings per share for the last 12 months, $
1.35
Revenue QoQ — quarter-over-quarter revenue growth
30.5%
EPS surprise
-74.8%
20d volatility
4.4%
last ex-date
2017-08-21
AI recommendation changes
Date Before After Reason
2026-10-20 Buy Hold Weak EPS surprise raises uncertainty despite revenue growth.
2026-10-13 Hold Buy Strong revenue growth, but EPS surprise raises concerns.
2026-10-03 Sell Hold Weak EPS surprise raises uncertainty despite recent momentum.
Analyst forecasts
Date Analyst Action Target Price Then
2026-10-12 Seaport Global Rating Upgraded — → 20 16.69
2026-07-14 Roth Capital Target Lowered 16 → 15 13.81
2026-07-09 Goldman Sachs Rating Downgraded — → 12 13.17
News Page 1 of 1