Herc Holdings

Herc Holdings

Price: 141.38

Company and Business Model

Herc Holdings operates in the industrials sector, primarily providing equipment rental services for construction and industrial applications. Its core products include aerial work platforms, earthmoving equipment, and material handling solutions. The company generates revenue mainly through rental services, sales of used equipment, and ancillary services. Herc Holdings serves a diverse customer base, including contractors, industrial firms, and government entities.

Investment Profile

The investment profile of Herc Holdings may appeal more to value investors due to its current pricing relative to earnings and dividend yield. The stock exhibits moderate volatility, suggesting potential for price fluctuations. Given the recent decline in revenue and the overall risk profile, it may not be ideal for growth-focused investors. The dividend yield provides some income, but the overall outlook indicates caution for those seeking aggressive growth.

Official website

Fundamental metrics (experimental)

EPS (TTM) — earnings per share for the last 12 months, $
-0.27 Risk
Revenue QoQ — quarter-over-quarter revenue growth
-5.8%
EPS surprise
120.6% better than expected
20d volatility
3.5% stable
Dividend yield
2.0% moderate last ex-date: 2026-05-29
FMP / FinFeed data updated: 2026-06-11
Reco: Sell Potential: 44 Risk: 69 Updated: 2026-06-11 05:20
How recommendation works
Why AI thinks so:
Weak fundamentals and high risk limit upside potential.

Track in portfolio

Price chart

AI recommendation Analyst forecast Calendar event Positive signal Negative signal Neutral / update Hold / informational B My buy S My sell
AI recommendation changes
Date Before After Reason
2026-06-05 02:39 Hold Sell Weak fundamentals and high risk limit upside potential.
2026-05-28 02:46 Sell Hold Weak fundamentals offset by recent positive price momentum.
2026-05-08 15:22 Sell Weak fundamentals and high risk limit upside potential.
Analyst forecasts
Date Analyst Action Target Price Then
2026-03-09 10:35 Industrial Alliance Securities Target Lowered 185 → 165 121.16
2026-02-18 12:56 Robert W. Baird Target Lowered 200 → 198 149.16
2026-02-18 11:33 KeyBanc Target Lowered 200 → 190 150.12

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