The fine stems from an investigation that began in 2025, focusing on a feature within the Facebook app that suggested content from users' personal galleries for posting. The Italian authority mandated that Meta must disable this feature by default and obtain user consent separately within 60 days.
Notably, the investigation did not address the potential use of the accessed content for training artificial intelligence models, a claim Meta has denied. Additionally, the authority indicated it may evaluate a new feature launched in 2026 that allows cloud processing of user gallery content.
The fine represents approximately 0.47% of Meta's global revenue, underscoring the financial impact of regulatory actions on the company