Ticker: SMG

Scotts Miracle-Gro

Consumer Materials Agricultural Inputs
Price 56.16
Reco Sell Potential 40 Risk 70 Updated 2026-09-10

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Description

Company and Business Model

Scotts Miracle-Gro is a leading provider of lawn and garden products, specializing in consumer and professional horticulture. Its core offerings include fertilizers, soil, and pest control products, primarily targeting the residential gardening market. The company operates through two main segments: the U.S. Consumer segment and the Hawthorne Gardening Company, which focuses on hydroponics and indoor gardening. Major revenue sources stem from product sales in both segments, with a significant emphasis on consumer gardening solutions.

Investment Profile

The investment profile of Scotts Miracle-Gro is more aligned with dividend investors due to its consistent dividend yield. The company exhibits moderate growth potential, but its higher risk profile may deter conservative investors. It may appeal to those seeking income through dividends while being aware of potential volatility.

Fundamental metrics (experimental) Updated: 2026-09-09
EPS (TTM) — earnings per share for the last 12 months, $
1.25
Revenue QoQ — quarter-over-quarter revenue growth
-19.7%
EPS surprise
13.7%
20d volatility
1.5%
Dividend yield
4.6%
last ex-date
2026-08-21
AI recommendation changes
Date Before After Reason
2026-08-04 Hold Sell Weak fundamentals and high risk limit upside potential.
2026-07-23 Buy Hold Mixed performance; cautious outlook amid sector pressures.
2026-07-16 Hold Buy Strong revenue growth and solid dividend yield.
Analyst forecasts
Date Analyst Action Target Price Then
2026-07-30 UBS Target Raised — → 78 68.77
2026-07-30 Wells Fargo Target Raised 74 → 77 70.33
2026-07-16 UBS Target Raised 63 → 70 74.28
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