Ticker: ONON

On Holding

Consumer Consumer Discretionary Apparel - Retail
Price 35.82
Reco Sell Potential 48 Risk 68 Updated 2026-07-25

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AI recommendation Analyst forecast Calendar event Positive signal Negative signal Neutral / update Hold / informational B My buy S My sell
Description

Company and Business Model

On Holding (ONON.US) operates in the consumer discretionary sector, specializing in performance footwear and apparel. The company focuses on innovative design and technology to enhance athletic performance. Its core products include running shoes, training shoes, and lifestyle footwear, with major revenue sources stemming from direct-to-consumer sales and wholesale partnerships. The brand targets both professional athletes and casual consumers, aiming to establish a strong presence in the competitive athletic market.

Investment Profile

The investment profile of On Holding suggests it may be more suitable for value investors, given its current market position and financial metrics. The company has shown some volatility and a recent decline in revenue, indicating potential challenges. Investors seeking a balanced approach may find it appropriate, but the lack of dividends and the current risk profile suggest caution.

Fundamental metrics (experimental) Updated: 2026-07-26
EPS (TTM) — earnings per share for the last 12 months, $
0.77
Revenue QoQ — quarter-over-quarter revenue growth
15.2%
EPS surprise
39.6%
20d volatility
2.1%
AI recommendation changes
Date Before After Reason
2026-07-25 Hold Sell Weak momentum and high risk overshadow positive fundamentals.
2026-07-08 Sell Hold Mixed performance; uncertain momentum and market conditions.
2026-06-25 Hold Sell Weak momentum and high risk; cautious approach advised.
Analyst forecasts
Date Analyst Action Target Price Then
2026-05-13 Telsey Advisory Target Lowered 60 → 51 35.18
2026-05-13 Barclays Target Lowered 57 → 46 33.83
2026-05-12 Evercore ISI Target Lowered 45 → 42 33.825
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