ADT Inc. provides security and automation solutions for residential and commercial customers. Its core products include alarm systems, video surveillance, and home automation services. The company operates primarily in the security services segment, generating revenue through monitoring services, equipment sales, and installation. ADT focuses on enhancing safety and convenience for its clients through technology-driven solutions.
The investment profile of ADT is more aligned with growth investors, given its focus on expanding service offerings and market presence. The company shows potential for revenue growth, supported by a stable demand for security solutions. Investors may find it suitable for medium to long-term horizons, with a moderate liquidity profile. The stock may appeal to those with a basic level of investment experience.
| Date | Before | After | Reason |
|---|---|---|---|
| 2026-11-03 | — | Buy | Strong recent performance and positive momentum indicators. |
| Date | Analyst | Action | Target | Price Then |
|---|---|---|---|---|
| 2026-10-13 | Morgan Stanley | Target Lowered | 7.75 → 7.25 | 6.485 |
| 2026-07-31 | Morgan Stanley | Target Raised | 7.5 → 7.75 | 7.59 |
| 2026-05-01 | UBS | Target Raised | 7 → 7.5 | 7.545 |
| 2026-03-02 | Goldman Sachs | Update | — → 10.4 | 7.095 |
| 2025-12-17 | Morgan Stanley | Update | — → 9 | 8.215 |
